C.O.D questions

Media forms
The trailer uses various codes and conventions.

Such as at the beginning we see how they show different features of the game, gaining interest of the audience and convincing them to buy the game and reflecting the genre of the text. Also they use fast editing to show the different locations in the game. The use of Point of view shots to make the audience feel they are playing the game already, which brings a connection between the audience and the game. Showing the best aspects of the game for example. the high octane scenes sending this excitement about the game for example all the action in the game. Lastly the use of parental guidance at the beginning of the trailer showing the sense of violence and strong language etc.

Media representations


There is a oppositional and preferred view on how war is represented in the trailer. As preferred view could be that they are showing war in a positive way as they are combining a globalised topic with gaming  showing that they are actually promoting the topic to young people not only informing them but also entertaining them with the game. However a oppositional view would be that they are "commercialising" the topic of war, where it is a more patriotic idea C.O.D is promoting the violence and competition aspect of it whereas war is more about patriotism showing a negative representation of the war.

Media institution's 


The game is typical of the gaming industry. As at the end of the trailer we see how they show the "xbox 360" logo which brings out brand name, which in some audiences brings out brand loyalty which encourages them to buy the game. Also we see how they use words such as "the world" which shows a sense that C.O.D has its own virtual world which encourages people to be part of the world. Also it shows a sense of American ideologies e.g the plane crashed which says "american airlines". Lastly the sense of the different features and multilayer.

Media audiences


With the idea of the game having violent aspects and the soldiers being male. It shows a sense of patriarchal ideologies which appeals more to men. Also the multi player mode shows the idea of social integrative needs as it gives a chance for the players to concept with each other. Also for the socio-economic demographic people from the higher end would be more attracted as the consoule and gamining etc which is a high price, the middle class will be able to purchase it.